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Web Hosting - Look Before You Leap Companies that offer Internet-connected servers that provide space and bandwidth for a domain, for one or more web sites, are called Web Hosts. Large companies have private networks that allow them to host domains on their own equipment and IP address range. But for the majority of those who want an Internet presence, a 'rented' web host is a necessity. There are a wide variety of hosting plans available. Some are free, others charge up to a $100 or more per month. Some provide nothing but a tiny amount of disk space and minimal network bandwidth. The web site owner is on his or her own for any thing else. Others offer a range of services, including server and email administration, backups, web site design assistance, troubleshooting and many others. In the world of web hosting, you may often find yourself sharing a server with anywhere from one to a thousand or more other web sites. That allows the web hosting company to keep equipment and staff expenses lower. Many web sites are simple and low-volume enough that the arrangement works fine. When you or one or more of the others grow, it may be helpful to consider a dedicated server. A dedicated server, as the name suggests, hosts only your domain. You can put one web site on it, or as many as you wish. You control the access. You may also, as an option, take over much of the server administration yourself. That may save you money on support costs, but cost you considerable time. If you don't have the expertise, you can end up costing yourself much more than you save. In order to carry out those administrative functions yourself, even if you hire help, it's desirable to have some technical knowledge under your belt. Some of that knowledge will be useful, even for day-to-day tasks apart from dealing with emergencies. FTP, email administration, backup methods and other technical areas are among the more common areas you'll need to be at least somewhat familiar with. When your web site grows to a certain size and level of complexity, you'll begin to find it worthwhile to look at implementing a database. But that brings with it a still higher level of ability, both technical and logistical or creative. Implementing a database can be relatively simple. Designing one that provides what you want, with decent performance and maintenance that doesn't become a nightmare, will take some careful thought. Not everyone has the temperament for that type of work, especially those who prefer graphical design, content creation or development, and the many other web site tasks that are part of every implementation. There are other, more low level administrative matters. Managing disk space, maintaining domain names, dealing with registration and changes, and a number of other 'utilitarian' tasks are also not everyone's cup of tea. Some understanding of how DNS works, as well as the design of the Internet itself, are helpful. That provides a good context for understanding the role of some of those tasks. When you begin to seek out a web host to implement a web site, consider all these factors and look in the mirror. What kind of web hosting you should pursue is determined by a combination of who you are and what's being offered. Look before you leap.

Networking Know-How: How to Get Through to the Busiest of People When you are job hunting, sometimes the most frustrating part is just getting your foot through the door to let the right people know that you are out there and available for work. Companies can be like members-only clubs; they tend to be a little distrustful of cold callers and most executives advise their assistants to run interference for them on the phone so they do not get stuck having a protracted conversation with someone they just aren’t interested in doing business with. The thing is that to get an interview, these people can be the very same people you need to talk to. How do you get these busy people to clear some time off in their busy schedule to speak to you? First things first – you have to get the right attitude. If you want busy people to make time to talk to you, you have to present yourself in a way that makes them feel like you are worth the time investment. The trick here is that you have to do this by phone, and often, you have to first convince an operator or personal assistant that your call is one worth putting through to the boss. Your phone etiquette and vocal confidence will be the key here. Consider you basic phone manners first. Instead of launching right into what you want, respond to the greeting of the person who answers the phone with a hello of your own. Animate your voice and always remember that simply saying “please” and “thank you” can go a long way. Be the kind of caller that you would want to talk to if your job was answering the phone all day. People will respond to your positive attitude with a positive attitude of their own. Next, consider your confidence level on the phone. Do you tend to get tongue-tied and stumble over your words? That kind of delivery from you will set all the warning bells ringing on the other end of the phone, and you will find the person with whom you wish to speak always “out of the office.” Instead, work on sounding like you are confident that it is a forgone conclusion that you will get to speak that busy person you want to talk to. Be confident that what you have to say is something that is worth hearing. It may help to write out a framework of what you will say and practice a few times so you sound relaxed and composed when you make that call. Once your attitude is right to make the call, you can then employ a few tricks of the trade for getting through to those busy people. Instead of giving away too much up front, start your call by asking if the person with whom you need to speak is in. If the answer is yes, then you can remove on potential “excuse” for not putting your call through. If your call can’t be taken at that time, skip the message. Let the PA or operator know that you will call back again. That way you have a legitimate reason to keep calling. Of course, you might have to keep calling and calling, and that assistant might start knowing the sound of your voice. If you keep speaking to the same person, it’s time to open up with some person details. Let them know your name, why you’re calling, and if someone referred you, who that person is. Developing that personal relationship can help you get your call through to the boss. Last but not least, don’t give up. Busy people are, well, busy, and not necessarily avoiding your call. Persistence pays off, so keep on calling until you get through.

Finishing a Masterpiece and Getting it on the Shelves (how to get a book published) Writing a book is a monumental task in itself. The process is long, drawn out and grueling. Even if you thoroughly enjoy writing and writing on the same subject for an extended period of time, you will no doubt be exhausted by the writing of a book. Getting that book published, however, will take even more time and effort than producing the thing in the first place. Are you thinking about writing a book? Have you already written one and now are just wondering how to get a book published? If you are, read on. Here are a few tips on how to get from the starting line to triumphantly crossing the finish line. Writing that Book When starting out writing your book, before you are ready to consider how to get a book published, you may already feel daunted. To write a successful book you need to start out with some original thought. You probably have plenty of originality, but you may have trouble getting your ideas into a coherent flow of information that will be digestible by the general public. The first step is to create a book skeleton. You need to organize your thoughts into a progression of chapters. If your book will be non-fiction, start with a table of contents. Write chapter headings and sub-headings. You will automatically know that you’ll need an introductory chapter, but you should probably leave the content of your introduction for the last step. Organize your chapters so that they build upon one another. The more headings that you can brainstorm to begin with, the easier it will be to fill in your book with a series of short articles that flow into one another. If your writing will be fiction, you will need more of a storyboard. You will need to create cause and effect as well as character sketches. To make your story coherent your characters will need events to react to. Their reactions should become predictable as your readers get into the story. You may need to create some situations for your characters just for the purpose of introducing their traits to the reader. These are very general guidelines about how to begin constructing your book. The actual process will be much more involved as you move closer to finding out how to get a book published. Even after you are finished with the bulk of the content, your goal is still a ways off into the future. Getting to Print The next step in how to get a book published is finding a publisher. There are resources at your local library that will let you know who will be the best candidate for publishing the kind of writing that you do. After a series of queries and correspondence with the potential publishers you may get an invitation to send your manuscript. Then the work begins. A publisher is very experienced in finding books that are marketable. He knows what it will take to get your book to sell. Don’t be offended when his editors tears your writing apart. If they are doing that, you can enjoy the fact that you are on the road to a published book. Expect to enter into a close relationship of compromise and change with the editor as you rework and rework what you have already so painstakingly written. When you are finished you will have a readable and clean and correct manuscript ready for print. The road to getting a book published is a long one, but well worth the effort. Trust yourself, and trust the publisher to create a beautiful masterpiece. Don’t be discouraged if several publishers are not interested in your book. You may have to just keep the first few for yourself, and then again, they may eventually get accepted. Good luck and enjoy the process.